Decisions about “On Campus” content are usually a group effort involving New Media Director David McKelvey, Public Relations Director Jodi Heintz, and PubCom AVP Tom Krattenmaker. If you would like your event considered for the “On Campus” section make sure you’ve submitted it to the calendar and provided a link to a web page with additional information. (Please note that all events that are open to the public and have been posted to the web calendar are automatically included in the weekly events news release distributed to local media.)

With numerous events happening every week during the semester, and with limited “On Campus” space available on the home page, we have to make some hard choices. We do so according to the following criteria:

1. The news or event must be of public interest, must be open to the public, and must represent a distinction for Lewis & Clark that connects with one of our key messaging themes.
2. There must be a web page or site to which we can link so that interested site users have a convenient way to click through for more information. For an event, a simple campus calendar entry alone is not currently sufficient as it cannot include images. We are looking for a more robust page, including a basic prose description of the event and participants and, ideally, photos of the speakers or performers. With enough advance notice, the New Media team can assist you with creating this content.
3. Please understand that we receive many requests for “On Campus” items, but because of limited space and the large number of compelling events, we will not be able to accommodate every request and will have to weigh the external audience’s interest and the event’s relevance to institutional goals.

Once entered into the On Campus rotation, it will always be available through this site and its RSS feeds. Whether it makes it onto or to the top of the home page list is dependent on various factors taken into account by the ordering algorithm.

Text Last Updated: 4 March 2008