Can an image-upload page be a work of art?

• 23 November 2008
• Robb Shecter

I think so, the more I think about Etsy’s.  I was making an upload page for a summer project of mine (Green Fabric), and the more I thought about how to design the page, the more complicated I found it:  How should everything be explained?  The image sizes, types, how thumbnails are cropped, etc., etc.  But look at Etsy’s page:

I love the simplicity and clarity of the process that’s laid out.  And the text at the very bottom — unbelievable!  No big long header ala “How to get best results when uploading images:” But simply,”Tips:“  Beautiful!  Perfect!  People know they’re there to upload images … why needlessly repeat those words?  And the sentence, “We’ll resize everything for you.“  Sublime.  Communicates several positive things simultaneously. And it saves paragraphs.

With copy that’s this succinct and on-point, it will actually stand a chance of being read.

Filed Under

• Redesign
• Terribly Techie

• design, programming