Rethinking Lots of Links

• 4 April 2008
• Robb Shecter

Here’s a very interesting article at Slate, saying that we’ve just gone too far:

 Almost any Washingtonpost.com or Nytimes.com news story demonstrates the sites’ link-happy tendencies. A good example of the Washingtonpost.com’s overkill is this Page One story from Monday about the alleged budget crunch faced by some states. In the first 95 words, the story links Illinois, Cook County, Michigan,New Jersey, California, and San Fernando Valley to Washingtonpost.com landing pages…  Of what use are such landing pages? For the reader, little. They exist for the publisher to serve another page of ads and to optimize search engine results. 

Links That Stink: http://www.slate.com/id/2188011?nav=wp 

Filed Under

• Information Design
• Redesign