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Tailored Web Experiences
- 28 March 2008
I suppose it’s worth mentioning here one of the big questions about the Web: should a school have a single, unified website or should it create multiple “experiences” for different cohorts?The only place I can think of where we have done the latter is for newly admitted law students (”Inside Law“).For another example, take a look at the right column on the Gettysburg homepage, where they have separate logins for different cohorts who get a tailored Web experience. Something to ponder…
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A side debate with “tailored Web experiences” is do they have to be login-only areas? For a non-locked example, look at USC’s faculty resources site by clicking on “faculty” on their hompage: http://www.usc.edu/. In many respects this is similar of course to our own faculty resources pages: http://law.lclark.edu/dept/lawfac/ - http://graduate.lclark.edu/faculty/gradfac/ - http://www.lclark.edu/faculty/faculty/. However, ours are not nearly as easy to get to, as directly tailored to helping faculty right off the homepage.